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Date posted 16th August 2018

NicheSolutions are pleased to announce our new agreement with West Ham United Women to become the team’s sleeve sponsor. The three-year deal begins at an exciting time, ready for the landmark debut season of the Women’s Super League.

As a leading supplier of brewery essentials throughout the United Kingdom and Europe, NicheSolutions currently works with over half of the UK’s 2000 breweries.

The sponsorship deal will also see NicheSolutions and West Ham United Women work together to further promote attendance at women’s football matches and build links between the team and supporters.

Jack Sullivan, West Ham United Women’s managing director, said: “This is an important deal for West Ham United Women. It was important for us to work with people who were with us on our journey to the Women’s Super League last year, and in NicheSolutions’ managing director Paul Calcott we have exactly that.

“Paul is an avid supporter of West Ham and served as vice-president for our women’s team last season, and it’s fantastic to have him continue that relationship and NicheSolutions on board. We’re really excited for what is ahead of us and it’s wonderful to have Paul and NicheSolutions with us for that journey.”

Paul is delighted to link up with the women’s team and work closely with both Jack Sullivan, general manager Karen Ray, and the team. He said: “It is immensely exciting to have the NicheSolutions brand associated with West Ham United Women as the side prepares for their first season in the Women’s Super League.

“Our company has expanded both nationwide and into Europe, and we are confident our great connections will serve West Ham United Women well for our three-year partnership. For example, we are bringing NicheSolutions branded beers into the clubhouse for supporters to enjoy on matchdays.

“NicheSolutions has recently pushed into the Netherlands as well, and we are looking forward to working with Tessel Middag, Lucienne Reichardt and Esmee De Graaf (right in pic along with teammates Leanne Kiernan and Brooke Hendrix) in promoting both our brand and the West Ham Women in their homeland.”

Pics by Arfa. West Ham United Women’s Team Unveil New Sleeve Sponsor at Rush Green
Copyright Arfa Griffiths / Griffiths Photographers